| 000 | 01189cam a2200337Ia 4500 | ||
|---|---|---|---|
| 001 | u4702 | ||
| 003 | SA-PMU | ||
| 005 | 20210418124024.0 | ||
| 008 | 970212s1997 enka b 001 0 eng d | ||
| 040 |
_aHY0 _beng _cHY0 _dECL _dDGU _dOCL _dNLGGC _dYDXCP _dOCLCG _dAU@ _dZWZ _dUAB _dDEBBG _dOCL |
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| 020 | _a041514454X | ||
| 020 | _a9780415144544 | ||
| 020 | _a0415089859 | ||
| 020 | _a9780415089852 | ||
| 020 | _a1861522339 | ||
| 020 | _a9781861522337 | ||
| 035 |
_a(OCoLC)36378702 _z(OCoLC)71325678 |
||
| 050 | 4 |
_aHF1416 _b.D66 1997 |
|
| 082 | 0 | 4 |
_a658.8/48 _221 |
| 100 | 1 | _aDoole, Isobel. | |
| 245 | 1 | 0 |
_aInternational marketing strategy : _bcontemporary readings / _cIsobel Doole and Robin Lowe. |
| 260 |
_aLondon ; _aBoston : _bInternational Thomson Business Press, _c1997. |
||
| 300 |
_axv, 400 p. : _bill. ; _c24 cm. |
||
| 500 | _a"Companion to the major text International marketing strategy: analysis, development and implementation by the same authors"--P. [vii]. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aExport marketing _xManagement _vCase studies. |
|
| 700 | 1 |
_aLowe, Robin, _d1945- |
|
| 942 | _cBOOK | ||
| 994 |
_aZ0 _bSUPMU |
||
| 596 | _a1 2 | ||
| 999 |
_c5816 _d5816 |
||