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008			130918s2014 flu ob 000 0 eng d
040			_aYDXCP _beng _epn _cYDXCP _dE7B _dOCLCO _dVLB _dHF7 _dCRCPR _dOCLCQ _dEBLCP _dIDEBK _dDEBSZ _dOCLCQ
019			_a855504697 _a857059589 _a908038063
020			_z9781466567504 _q(hardback)
020			_z1466567503 _q(hardback)
035			_a(OCoLC)858601618 _z(OCoLC)855504697 _z(OCoLC)857059589 _z(OCoLC)908038063
043			_aa-ii---
050		4	_aTS171.4 _b.S56 2014
082	0	4	_a658.5/7520954 _223
084			_aBUS101000 _aTEC009070 _aTEC017000 _2bisacsh
100	1		_aSingh, Amitoj.
245	1	0	_aManaging emotion in design innovation / _cAmitoj Singh.
264		1	_aBoca Raton : _bTaylor & Francis, _c[2014]
300			_a(xxix, 197 pages)
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
520			_a"This book presents an emotion centered research framework titled "emoha" for design innovation. It defines emoha and underlines the importance of the developed framework in culturalization of technology and thereby design innovation. The book explains the detailed research on product styling which leads to the creation of "Emoha" and how to use it in product design"-- _cProvided by publisher.
520			_a"Author's Preface How to Manage Emotions in Design Innovation In today's time frame, emotions are paramount to people, and emotional relationships are becoming more and more desirable. An extension of emotional relationships is the affinity we feel with the products that we consume in this physical world. It has become essential to explore a manner in which emotions play a vital role in the physical world with which we surround ourselves. Our ambitions, desires, and needs are all driven by our emotions. The products in the physical world support and propel these aspirations and can be seen as a reflection of our emotional desires. This has implications in the architecture design, interior design, fashion design, design of home appliances, automobiles, lifestyle products, etc. The physical world can thereby be seen as an extension of emotion-based human aspirations. Styling is an integral part of any product design and development process. During the styling process, a designer imparts emotive qualities to products. With the diminishing technological differences among products, these emotive qualities play an increasingly significant role in enhancing the desirability and sense of ownership towards the product. However, the absence of quantitative tools to evaluate and determine the emotive quality required in product innovation leads to uncertainty in the styling process. The Concept of Emoha This book proposes a new emotion-centered research framework for product styling that can be used for managing emotions in design innovation process"-- _cProvided by publisher.
504			_aIncludes bibliographical references.
588	0		_aOnline resource; title from digital title page (viewed on September 18, 2013).
505	0		_a1. Introduction -- 2. Literature-oriented research framework -- 3. Evolution of research methodology -- 4. The sociocultural segmentation of biking -- 5. Emotive quality of biking segments -- 6. Emotion-centered research framework for design innovation.
650		0	_aProduct design _zIndia _vCase studies.
650		0	_aMotorcyclists _zIndia _xPsychology.
650		0	_aMotorcycles _xDesign and construction.
650		0	_aNew products _xPsychological aspects.
650		0	_aConsumer behavior.
650		0	_aEmotions.
650		7	_aBUSINESS & ECONOMICS _xProject Management. _2bisacsh
650		7	_aTECHNOLOGY & ENGINEERING _xMechanical. _2bisacsh
650		7	_aTECHNOLOGY & ENGINEERING _xIndustrial Health & Safety. _2bisacsh
655		4	_aElectronic books.
776	0	8	_iReproduction of (manifestation): _aSingh, Amitoj. _tManaging emotion in design innovation. _dBoca Raton, FL : CRC Press, [2014] _z9781466567504 _w(DLC) 2013018417 _w(OCoLC)843228750
938			_aCRC Press _bCRCP _nCRC0KE21151PDF
938			_aEBL - Ebook Library _bEBLB _nEBL1335833
938			_aebrary _bEBRY _nebr10740262
938			_aIngram Digital eBook Collection _bIDEB _ncis26196092
938			_aYBP Library Services _bYANK _n10408130
029	1		_aDEBSZ _b431473455
029	1		_aNLGGC _b397639406
029	1		_aNZ1 _b15342391
942			_cBOOK
994			_aZ0 _bSUPMU
948			_hNO HOLDINGS IN SUPMU - 58 OTHER HOLDINGS
596			_a1
999			_c6980 _d6980