| 000 | 01019cam a2200337Ma 4500 | ||
|---|---|---|---|
| 001 | u3425 | ||
| 003 | SA-PMU | ||
| 005 | 20210418124302.0 | ||
| 008 | 080626s2009 njua b 001 0 eng d | ||
| 040 |
_aEQO _cEQO _dUKM _dDEBBG |
||
| 020 | _a9780138133962 (pbk.) | ||
| 020 | _a0138133964 (pbk.) | ||
| 020 | _a9780132336536 | ||
| 020 | _a0132336537 | ||
| 035 | _a(OCoLC)232712451 | ||
| 082 | 0 | 4 |
_a658.8 _222 |
| 090 |
_aHF5415.13 _b.B46 2009 |
||
| 100 | 1 | _aBest, Roger J. | |
| 245 | 1 | 0 |
_aMarket-based management : _bstrategies for growing customer value and profitability / _cRoger J. Best. |
| 250 | _a5th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _cc2009. |
||
| 300 |
_a545 p. : _bill. (some col.) ; _c24 cm. |
||
| 500 | _a"Pearson international edition"--Cover. | ||
| 500 | _aPrevious ed.: 2005. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 |
_aMarketing _xManagement. |
|
| 942 | _cBOOK | ||
| 994 |
_aZ0 _bSUPMU |
||
| 596 | _a2 | ||
| 999 |
_c7051 _d7051 |
||