000 00868cam a22003014a 4500
001 u5161
003 SA-PMU
005 20210418124303.0
008 091112s2011 maua b 001 0 eng
010 _a 2009046409
040 _aDLC
_cDLC
_dBTCTA
_dIBI
_dYDXCP
_dCDX
_dXVF
020 _a9780136102434 (alk. paper)
020 _a0136102433
035 _a(OCoLC)457156108
050 0 0 _aHF5415
_b.K625 2011
082 0 0 _a658.8
_222
100 1 _aArmstrong, Gary
_q(Gary M.)
245 1 0 _aMarketing :
_ban introduction /
_cGary Armstrong, Philip Kotler.
250 _a10th ed.
260 _aBoston :
_bPrentice Hall,
_cc2011.
300 _axxviii, 541 p. :
_bill. (chiefly col.) ;
_c29 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing.
700 1 _aKotler, Philip.
942 _cBOOK
994 _aZ0
_bSUPMU
596 _a1 2
999 _c7061
_d7061