000 | 01153cam a2200337 a 4500 | ||
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001 | u3610 | ||
003 | SA-PMU | ||
005 | 20210418124303.0 | ||
008 | 080904s2009 enka b 001 0 eng | ||
010 | _a 2008038953 | ||
040 |
_aDLC _beng _cDLC _dYDX _dYDXCP _dCDX _dBTCTA _dOCLCQ _dCHRRO |
||
020 | _a9780273713913 (pbk.) | ||
020 | _a0273713914 (pbk.) | ||
035 |
_a(OCoLC)245596472 _z(OCoLC)351312355 _z(OCoLC)717876000 |
||
050 | 0 | 0 |
_aHF1416 _b.U85 2009 |
082 | 0 | 0 |
_a658.8/4 _222 |
100 | 1 | _aUsunier, Jean-Claude. | |
245 | 1 | 0 |
_aMarketing across cultures / _cJean-Claude Usunier, Julie Anne Lee. |
250 | _a5th ed. | ||
260 |
_aHarlow, Essex, England : _bPearson Education, _c2009. |
||
300 |
_axvi, 479 p. : _bill. ; _c25 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aExport marketing _xSocial aspects. |
|
650 | 0 |
_aInternational business enterprises _xSocial aspects. |
|
650 | 0 | _aIntercultural communication. | |
700 | 1 | _aLee, Julie Anne. | |
856 | 4 | 1 |
_3Table of contents only _uhttp://catdir.loc.gov/catdir/toc/ecip0827/2008038953.html |
942 | _cBOOK | ||
994 |
_aZ0 _bSUPMU |
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596 | _a1 2 | ||
999 |
_c7062 _d7062 |