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008 140711s2014 cau b 001 0 eng
010 _a 2014024911
040 _aDLC
_beng
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019 _a892075885
020 _a9781626560437
_q(pbk.)
020 _a1626560439
_q(pbk.)
035 _a(OCoLC)869265352
_z(OCoLC)892075885
037 _bIngram Pub Services, Attn: Benton Tatum 1 Ingram Blvd, LA Vergne, TN, USA, 37086
_nSAN 631-8630
042 _apcc
050 0 0 _aHD60
_b.H655 2014
082 0 0 _a658.4/08
_223
100 1 _aHoneyman, Ryan.
245 1 4 _aThe B corp handbook :
_bhow to use business as a force for good /
_cRyan Honeyman ; foreword by the cofounders of B Lab.
250 _aFirst edition.
264 1 _aSan Francisco :
_bBerrett-Koehler Publishers, Inc. a BK Business Book,
_c[2014]
300 _axiii, 207 pages ;
_c24 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
505 0 _a1. Overview : Using business as a force for good is good for business ; A brief history: from And 1 to B corps ; The search for"What's next?" ; B corps: the quick and dirty ; Why B corps matter -- 2. Ten benefits of becoming a B corp: Typical outcomes for you and your business : Being a part of a community of leaders with shared values ; Attracting talent and engaging employees ; Increasing credibility and building trust ; Generating press ; Benchmarking and improving performance ; Attracting investors ; Protecting a company's mission for the long term ; Building collective voice ; Saving money ; Leading a global movement -- 3. The B impact assessment: How to use business as a force for good : Good for workers : Quick assessment of worker impact; Reflections and next steps ; Good for the community : Quick assessment of community impact; Reflections and next steps ; Good for the environment : Quick assessment of environmental impact; Reflections and next steps ; Good for the long term : Quick assessment of long-term impact; Reflections and next steps -- Good to the core : Quick assessment of core impact; Reflections and next steps -- 4. The quick start guide : Getting started : Week 1: Get a baseline ; Week 2: Engage your team ; Week 3: Create a plan ; Week 4: Implement ; Week 5: Fine-tune ; Week 6: Celebrate and next steps -- 5. Conclusion : One goal, many paths ; What does success for the B corp movement look like? -- Appendix : Certified B corporations and benefit corporations.
520 _a"Join a growing movement: Learn how you can join more than 1,000 Certified B corporations from 80 industries and 35 countries--led by well-known icons like Patagonia and Ben & Jerry's and disruptive upstarts like Warby Parker and Etsy--in a global movement to redefine success in business. Build a better business: Drawing on interviews, tips, and best practices from over 100 B corporations, author and B corp owner Ryan Honeyman shows that using business as a force for good can help you attract and retain the best talent, distinguish your company in a crowded market, and increase customer trust, loyalty, and evangelism for your brand."--Page 4 of cover.
650 0 _aSocial responsibility of business.
650 0 _aSocial entrepreneurship.
650 7 _aSocial entrepreneurship.
_2fast
_0(OCoLC)fst01739007
650 7 _aSocial responsibility of business.
_2fast
_0(OCoLC)fst01122851
653 _aBenefit corporations.
938 _aBrodart
_bBROD
_n108576566
938 _aBaker and Taylor
_bBTCP
_nBK0014371838
938 _aCoutts Information Services
_bCOUT
_n27378173
938 _aYBP Library Services
_bYANK
_n11903925
029 1 _aAU@
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942 _cBOOK
994 _aZ0
_bSUPMU
948 _hNO HOLDINGS IN SUPMU - 119 OTHER HOLDINGS
596 _a1 2
999 _c813
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