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019 _a895283316
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_a904034940
020 _a9780071823937
_q(alk. paper)
020 _a007182393X
_q(alk. paper)
035 _a(OCoLC)857402150
_z(OCoLC)895283316
_z(OCoLC)903918517
_z(OCoLC)904034940
037 _bMcGraw-Hill, Customer Service Po Box 545, Blacklick, OH, USA, 43004
_nSAN 200-254X
042 _apcc
050 0 0 _aHF5415.1265
_b.W365 2014
082 0 0 _a659.14/4
_223
100 1 _aWalter, Ekaterina.
245 1 4 _aThe power of visual storytelling :
_bhow to use visuals, videos, and social media to market your brand /
_cEkaterina Walter, Jessica Gioglio.
250 _a1 edition.
264 1 _aNew York :
_bMcGraw-Hill,
_c[2014]
300 _ax, 221 pages :
_bcolor illustrations ;
_c23 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references (pages 201-211) and index.
505 0 _aForeword / by Dan Roam -- Introduction -- The rise of visual storytelling -- Types, tips, and tactics of visual marketing -- The power of the platform : visual storytelling on social networks -- Developing a visual storytelling roadmap : from strategy to implementation -- Real-time marketing in a visual world.
520 _aFilled with full-color images and thought-provoking examples from leading companies. The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes.--[book cover].
650 0 _aViral marketing.
650 0 _aInternet marketing.
650 7 _aInternet marketing.
_2fast
_0(OCoLC)fst00977272
650 7 _aViral marketing.
_2fast
_0(OCoLC)fst01200110
650 7 _aInternet
_xMarknadsföring.
_2sao
700 1 _aGioglio, Jessica.
938 _aBrodart
_bBROD
_n106148877
938 _aBaker and Taylor
_bBTCP
_nBK0013743795
938 _aCoutts Information Services
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938 _aQuality Books, Inc.
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938 _aYBP Library Services
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948 _hNO HOLDINGS IN SUPMU - 356 OTHER HOLDINGS
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