| 000 | 01012cam a2200301 a 4500 | ||
|---|---|---|---|
| 001 | u4850 | ||
| 003 | SA-PMU | ||
| 005 | 20210418124612.0 | ||
| 008 | 080124s2008 njua 000 0 eng | ||
| 010 | _a 2008003309 | ||
| 040 |
_aDLC _beng _cDLC _dYDX _dYDXCP _dBTCTA _dOCLCQ |
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| 020 | _a9780273711568 (pbk.) | ||
| 020 | _a0273711563 (pbk.) | ||
| 035 | _a(OCoLC)191697384 | ||
| 050 | 0 | 0 |
_aHF5415 _b.K6314 2008 |
| 082 | 0 | 0 |
_a658.8 _222 |
| 245 | 0 | 0 |
_aPrinciples of marketing / _cPhilip Kotler ... [et al.]. |
| 250 | _a5th European ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson Prentice Hall, _cc2008. |
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| 300 |
_axxxv, 1020 p. : _bill. (chiefly col.) ; _c28 cm. |
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| 500 | _aEdition for U.S. published under: Principles of marketing / Philip Kotler, Gary Armstrong. 12th ed., c2008. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aKotler, Philip. | |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://catdir.loc.gov/catdir/toc/ecip089/2008003309.html |
| 942 | _cBOOK | ||
| 994 |
_aZ0 _bSUPMU |
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| 596 | _a1 2 | ||
| 999 |
_c8718 _d8718 |
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