| 000 | 00904cam a2200301Mi 4500 | ||
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| 001 | u4908 | ||
| 003 | SA-PMU | ||
| 005 | 20210418124612.0 | ||
| 008 | 090323s2009 xxka b 000 0 eng d | ||
| 040 |
_aNLGGC _bdut _efobidrtb _cNLGGC _dGBVCP _dDEBBG _dOCL |
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| 020 | _a9780137006694 (pbk.) | ||
| 020 | _a0137006691 (pbk.) | ||
| 035 | _a(OCoLC)316792649 | ||
| 045 | _a012245544 | ||
| 082 | 0 | 4 |
_a658.8 _222 |
| 090 |
_aHF5415 _b.K636 2010 |
||
| 100 | 1 |
_aKotler, Philip _q(Philip J.) |
|
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong. |
| 250 | _a13th ed., global ed. | ||
| 260 |
_aUpper Saddle River, NJ : _bPearson, _c2010 [i.e. 2009] |
||
| 300 |
_a637 p., [127] p. : _bill. ; _c28 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aArmstrong, Gary ǂq (Gary M.) | |
| 942 | _cBOOK | ||
| 994 |
_aZ0 _bSUPMU |
||
| 596 | _a1 2 | ||
| 999 |
_c8719 _d8719 |
||