| 000 | 01060cam a22003254a 4500 | ||
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| 001 | u5198 | ||
| 003 | SA-PMU | ||
| 005 | 20210418124800.0 | ||
| 008 | 050802s2006 enka b 001 0 eng | ||
| 010 | _a 2005053044 | ||
| 040 |
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| 020 | _a0273681575 | ||
| 020 | _a9780273681571 | ||
| 035 | _a(OCoLC)61240799 | ||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHD9980.5 _b.B78 2006 |
| 082 | 0 | 0 |
_a658.8 _222 |
| 100 | 1 | _aBruhn, Manfred. | |
| 245 | 1 | 0 |
_aServices marketing : _bmanaging the service value chain / _cManfred Bruhn and Dominck Georgi. |
| 260 |
_aHarlow, England ; _aNew York : _bFinancial Times/Prentice Hall, _c2006. |
||
| 300 |
_axxvi, 478 p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references (p. 449-466) and index. | ||
| 650 | 0 |
_aService industries _xMarketing _xManagement. |
|
| 650 | 0 |
_aCustomer services _xMarketing _xManagement. |
|
| 650 | 0 |
_aBusiness logistics _xManagement. |
|
| 700 | 1 | _aGeorgi, Dominck. | |
| 942 | _cBOOK | ||
| 994 |
_aZ0 _bSUPMU |
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| 596 | _a1 2 | ||
| 999 |
_c9657 _d9657 |
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