Walker, Danielle Medina.
Doing business internationally : the guide to cross-cultural success / Danielle Medina Walker, Thomas Walker, Joerg Schmitz. - 2nd ed. - New York : McGraw-Hill, 2003. - xvii, 330 p. : ill. ; 24 cm.
Rev. ed. of: Doing business internationally / Terence Brake, Danielle Medina Walker, Thomas (Tim) Walker. c1995.
Includes bibliographical references (p. 313-322) and index.
1. The global environment -- 2. Culture -- 3. The cultural orientations model -- 4. A survey of cultural patterns -- 5. Cultural orientations in communication -- 6. Cultural competence in marketing and sales -- 7. Translating global vision into local action : focus on multicultural teamwork and collaboration.
0071378324 9780071378321
2001054412
Industrial management--Cross-cultural studies.
Intercultural communication.
Negotiation in business--Cross-cultural studies.
Success in business.
HD31 / .B7235 2003
658/.049
Doing business internationally : the guide to cross-cultural success / Danielle Medina Walker, Thomas Walker, Joerg Schmitz. - 2nd ed. - New York : McGraw-Hill, 2003. - xvii, 330 p. : ill. ; 24 cm.
Rev. ed. of: Doing business internationally / Terence Brake, Danielle Medina Walker, Thomas (Tim) Walker. c1995.
Includes bibliographical references (p. 313-322) and index.
1. The global environment -- 2. Culture -- 3. The cultural orientations model -- 4. A survey of cultural patterns -- 5. Cultural orientations in communication -- 6. Cultural competence in marketing and sales -- 7. Translating global vision into local action : focus on multicultural teamwork and collaboration.
0071378324 9780071378321
2001054412
Industrial management--Cross-cultural studies.
Intercultural communication.
Negotiation in business--Cross-cultural studies.
Success in business.
HD31 / .B7235 2003
658/.049