Women want more : (Record no. 11436)

000 -LEADER
fixed length control field 02074cam a2200361 a 4500
001 - CONTROL NUMBER
control field u5876
003 - CONTROL NUMBER IDENTIFIER
control field SA-PMU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210418125119.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090331s2009 nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2009013607
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency YDX
-- BTCTA
-- YDXCP
-- MOF
-- UTW
-- MLN
-- BDX
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780061776410
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0061776416
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)310399366
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.332.W66
Item number S55 2009
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/343082
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Silverstein, Michael J.
245 10 - TITLE STATEMENT
Title Women want more :
Remainder of title how to capture your share of the world's largest, fastest-growing market /
Statement of responsibility, etc. Michael J. Silverstein and Kate Sayre ; with John Butman.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, NY :
Name of publisher, distributor, etc. HarperBusiness,
Date of publication, distribution, etc. c2009.
300 ## - PHYSICAL DESCRIPTION
Extent viii, 322 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note The world's most demanding consumers -- The archetypes and life stages -- Brands that understand -- Food: answering the daily question, "what's for dinner?" -- Fitness: still looking for a holistic solution -- Beauty: the next product needs to do it! -- Apparel: always hunting, never satisfied -- Categories of greatest dissatisfaction: financial services and healthcare -- The low-growth economies: Europe and Japan -- The optimistic economies: BRIC, Mexico, and the Middle East -- Women want more for the world -- Conclusion: women ascendant: a future of parity, power, and influence.
520 ## - SUMMARY, ETC.
Summary, etc. Argues that the key to repowering the economy is by better responding to the increase in the buying power of women, and suggests that the way to a woman's heart is through her stomach and that pets make women happier than sex does.
596 ## -
-- 1 2
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Women consumers.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element New products.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Sayre, Kate.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Butman, John.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://catdir.loc.gov/catdir/enhancements/fy1002/2009013607-b.html">http://catdir.loc.gov/catdir/enhancements/fy1002/2009013607-b.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://catdir.loc.gov/catdir/enhancements/fy1002/2009013607-d.html">http://catdir.loc.gov/catdir/enhancements/fy1002/2009013607-d.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
994 ## -
-- Z0
-- SUPMU
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Public note
          Female Library Female Library 04/18/2021   HF5415.332 .W66 S55 2009 51952000100331 04/15/2021 1 04/15/2021 Books STACKS
          Main Library Main Library 04/18/2021   HF5415.332 .W66 S55 2009 51952000130802 04/15/2021 1 04/15/2021 Books STACKS