Corporate communication / (Record no. 2181)

000 -LEADER
fixed length control field 01652cam a22003614a 4500
001 - CONTROL NUMBER
control field u6038
003 - CONTROL NUMBER IDENTIFIER
control field SA-PMU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210418123232.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 051015s2007 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2005056297
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency YDXCP
-- BAKER
-- IG#
-- BTCTA
-- COO
-- MUQ
-- ILU
-- TULIB
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072990546 (alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780072990546 (alk. paper)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)62118488
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD30.3
Item number .A73 2007
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4/5
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Argenti, Paul A.
245 10 - TITLE STATEMENT
Title Corporate communication /
Statement of responsibility, etc. Paul A. Argenti.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. McGraw-Hill/Irwin,
Date of publication, distribution, etc. 2007.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 270 p. :
Other physical details ill. ;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 00 - FORMATTED CONTENTS NOTE
Miscellaneous information Ch. 1.
Title The changing environment for business --
Miscellaneous information Ch. 2.
Title Communicating strategically --
Miscellaneous information Ch. 3.
Title An overview of the corporate communication function --
Miscellaneous information Ch. 4.
Title Identity, image, and reputation --
Miscellaneous information Ch. 5.
Title Corporate advertising --
Miscellaneous information Ch. 6.
Title Media relations --
Miscellaneous information Ch. 7.
Title Internal communications --
Miscellaneous information Ch. 8.
Title Investor relations --
Miscellaneous information Ch. 9.
Title Government relations --
Miscellaneous information Ch. 10.
Title Crisis communication.
596 ## -
-- 1 2
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication in management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication in organizations.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://catdir.loc.gov/catdir/enhancements/fy0626/2005056297-d.html">http://catdir.loc.gov/catdir/enhancements/fy0626/2005056297-d.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://catdir.loc.gov/catdir/enhancements/fy0626/2005056297-t.html">http://catdir.loc.gov/catdir/enhancements/fy0626/2005056297-t.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://catdir.loc.gov/catdir/enhancements/fy0737/2005056297-b.html">http://catdir.loc.gov/catdir/enhancements/fy0737/2005056297-b.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
994 ## -
-- Z0
-- SUPMU
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Public note
          Female Library Female Library 04/18/2021   HD30.3 .A73 2007 51952000101864 04/15/2021 1 04/15/2021 Books STACKS
          Main Library Main Library 04/18/2021   HD30.3 .A73 2007 51952000130994 04/15/2021 1 04/15/2021 Books STACKS