000 -LEADER |
fixed length control field |
01652cam a22003614a 4500 |
001 - CONTROL NUMBER |
control field |
u6038 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
SA-PMU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20210418123232.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
051015s2007 maua b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2005056297 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Transcribing agency |
DLC |
Modifying agency |
YDXCP |
-- |
BAKER |
-- |
IG# |
-- |
BTCTA |
-- |
COO |
-- |
MUQ |
-- |
ILU |
-- |
TULIB |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0072990546 (alk. paper) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780072990546 (alk. paper) |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)62118488 |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD30.3 |
Item number |
.A73 2007 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.4/5 |
Edition number |
22 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Argenti, Paul A. |
245 10 - TITLE STATEMENT |
Title |
Corporate communication / |
Statement of responsibility, etc. |
Paul A. Argenti. |
250 ## - EDITION STATEMENT |
Edition statement |
4th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Boston : |
Name of publisher, distributor, etc. |
McGraw-Hill/Irwin, |
Date of publication, distribution, etc. |
2007. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xviii, 270 p. : |
Other physical details |
ill. ; |
Dimensions |
23 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
505 00 - FORMATTED CONTENTS NOTE |
Miscellaneous information |
Ch. 1. |
Title |
The changing environment for business -- |
Miscellaneous information |
Ch. 2. |
Title |
Communicating strategically -- |
Miscellaneous information |
Ch. 3. |
Title |
An overview of the corporate communication function -- |
Miscellaneous information |
Ch. 4. |
Title |
Identity, image, and reputation -- |
Miscellaneous information |
Ch. 5. |
Title |
Corporate advertising -- |
Miscellaneous information |
Ch. 6. |
Title |
Media relations -- |
Miscellaneous information |
Ch. 7. |
Title |
Internal communications -- |
Miscellaneous information |
Ch. 8. |
Title |
Investor relations -- |
Miscellaneous information |
Ch. 9. |
Title |
Government relations -- |
Miscellaneous information |
Ch. 10. |
Title |
Crisis communication. |
596 ## - |
-- |
1 2 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Communication in management. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Communication in organizations. |
856 42 - ELECTRONIC LOCATION AND ACCESS |
Materials specified |
Publisher description |
Uniform Resource Identifier |
<a href="http://catdir.loc.gov/catdir/enhancements/fy0626/2005056297-d.html">http://catdir.loc.gov/catdir/enhancements/fy0626/2005056297-d.html</a> |
856 41 - ELECTRONIC LOCATION AND ACCESS |
Materials specified |
Table of contents only |
Uniform Resource Identifier |
<a href="http://catdir.loc.gov/catdir/enhancements/fy0626/2005056297-t.html">http://catdir.loc.gov/catdir/enhancements/fy0626/2005056297-t.html</a> |
856 42 - ELECTRONIC LOCATION AND ACCESS |
Materials specified |
Contributor biographical information |
Uniform Resource Identifier |
<a href="http://catdir.loc.gov/catdir/enhancements/fy0737/2005056297-b.html">http://catdir.loc.gov/catdir/enhancements/fy0737/2005056297-b.html</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |
994 ## - |
-- |
Z0 |
-- |
SUPMU |