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    Electronic marketing : (Record no. 3269)

    000 -LEADER
    fixed length control field 00948cam a2200289 a 4500
    001 - CONTROL NUMBER
    control field u4648
    003 - CONTROL NUMBER IDENTIFIER
    control field SA-PMU
    005 - DATE AND TIME OF LATEST TRANSACTION
    control field 20210418123454.0
    008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
    fixed length control field 030808s2004 enka b 001 0 eng
    040 ## - CATALOGING SOURCE
    Original cataloging agency UKM
    Transcribing agency UKM
    Modifying agency OCLCQ
    -- C#P
    -- OCLCG
    020 ## - INTERNATIONAL STANDARD BOOK NUMBER
    International Standard Book Number 0273684760
    020 ## - INTERNATIONAL STANDARD BOOK NUMBER
    International Standard Book Number 9780273684763
    035 ## - SYSTEM CONTROL NUMBER
    System control number (OCoLC)52947137
    Canceled/invalid control number (OCoLC)224064169
    050 #4 - LIBRARY OF CONGRESS CALL NUMBER
    Classification number HF5415.1265
    Item number .O366 2004
    082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
    Classification number 658.8002854678
    Edition number 21
    100 1# - MAIN ENTRY--PERSONAL NAME
    Personal name O'Connor, John,
    Dates associated with a name 1960-
    245 10 - TITLE STATEMENT
    Title Electronic marketing :
    Remainder of title theory and practice for the twenty-first century /
    Statement of responsibility, etc. John O'Connor, Eamonn Galvin and Martin Evans.
    260 ## - PUBLICATION, DISTRIBUTION, ETC.
    Place of publication, distribution, etc. Harlow, England ;
    -- New York :
    Name of publisher, distributor, etc. Prentice Hall Financial Times,
    Date of publication, distribution, etc. 2004.
    300 ## - PHYSICAL DESCRIPTION
    Extent xii, 440 p. :
    Other physical details ill. ;
    Dimensions 25 cm.
    504 ## - BIBLIOGRAPHY, ETC. NOTE
    Bibliography, etc. note Includes bibliographical references and index.
    596 ## -
    -- 1 2
    650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
    Topical term or geographic name entry element Internet marketing.
    700 1# - ADDED ENTRY--PERSONAL NAME
    Personal name Galvin, Eamonn.
    700 1# - ADDED ENTRY--PERSONAL NAME
    Personal name Evans, Martin
    Fuller form of name (Martin J.)
    942 ## - ADDED ENTRY ELEMENTS (KOHA)
    Koha item type Books
    994 ## -
    -- Z0
    -- SUPMU
    Holdings
    Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Public note
              Female Library Female Library 04/18/2021   HF5415.1265 .O366 2004 51952000092209 04/15/2021 1 04/15/2021 Books STACKS
              Main Library Main Library 04/18/2021   HF5415.1265 .O366 2004 51952000072423 04/15/2021 1 04/15/2021 Books STACKS