000 -LEADER |
fixed length control field |
00905cam a2200289Ia 4500 |
001 - CONTROL NUMBER |
control field |
u4006 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
SA-PMU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20210418123711.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
080707s2009 njua b 001 0 eng d |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
BTCTA |
Transcribing agency |
BTCTA |
Modifying agency |
YDXCP |
-- |
COA |
-- |
DEBBG |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780137131846 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0137131844 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)233552120 |
050 14 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.13 |
Item number |
.K636 2009 |
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Kotler, Philip. |
245 12 - TITLE STATEMENT |
Title |
A framework for marketing management / |
Statement of responsibility, etc. |
Philip Kotler, Kevin Lane Keller. |
250 ## - EDITION STATEMENT |
Edition statement |
4th ed., Pearson International ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Upper Saddle River, N.J. : |
Name of publisher, distributor, etc. |
Pearson Prentice Hall : |
-- |
Pearson Education International, |
Date of publication, distribution, etc. |
2009. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
384 p. : |
Other physical details |
ill. ; |
Dimensions |
24 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
596 ## - |
-- |
1 2 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
General subdivision |
Management. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Keller, Kevin Lane, |
Dates associated with a name |
1956- |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |
994 ## - |
-- |
Z0 |
-- |
SUPMU |