Marketing : (Record no. 7058)

000 -LEADER
fixed length control field 01411cam a2200349Ma 4500
001 - CONTROL NUMBER
control field u3091
003 - CONTROL NUMBER IDENTIFIER
control field SA-PMU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210418124303.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080820s2009 njuabc b 001 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency EQO
Transcribing agency EQO
Modifying agency UKM
-- GBVCP
-- EUM
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780137142538 (pbk., international ed.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0137142536 (pbk., international ed.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)297496496
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.80023
Edition number 22
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.35
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .S65 2009
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Solomon, Michael R.
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title real people, real choices /
Statement of responsibility, etc. Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, NJ ;
-- London :
Name of publisher, distributor, etc. Pearson Education International,
Date of publication, distribution, etc. c2009.
300 ## - PHYSICAL DESCRIPTION
Extent 624 p. :
Other physical details col. ill., map ;
Dimensions 28 cm.
500 ## - GENERAL NOTE
General note "Pearson international edition"--Cover.
500 ## - GENERAL NOTE
General note Previous ed.: 2008.
500 ## - GENERAL NOTE
General note Includes folded 'tear-out template' which comprises study plan and world map.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
520 ## - SUMMARY, ETC.
Summary, etc. Introducing marketing from a real-world, practical perspective, this text lets students see how people just like them are actually doing real marketing. Case studies focus on companies where the answers are not clear-cut.
596 ## -
-- 1 2
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Vocational guidance.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Marshall, Greg W.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Stuart, Elnora W.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
994 ## -
-- Z0
-- SUPMU
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Public note
          Female Library Female Library 04/18/2021   HF5415.5 .S65 2009 51952000080534 04/15/2021 1 04/15/2021 Books STACKS
          Main Library Main Library 04/18/2021   HF5415.5 .S65 2009 51952000059356 04/15/2021 1 04/15/2021 Books STACKS