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    Marketing : (Record no. 7061)

    000 -LEADER
    fixed length control field 00868cam a22003014a 4500
    001 - CONTROL NUMBER
    control field u5161
    003 - CONTROL NUMBER IDENTIFIER
    control field SA-PMU
    005 - DATE AND TIME OF LATEST TRANSACTION
    control field 20210418124303.0
    008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
    fixed length control field 091112s2011 maua b 001 0 eng
    010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
    LC control number 2009046409
    040 ## - CATALOGING SOURCE
    Original cataloging agency DLC
    Transcribing agency DLC
    Modifying agency BTCTA
    -- IBI
    -- YDXCP
    -- CDX
    -- XVF
    020 ## - INTERNATIONAL STANDARD BOOK NUMBER
    International Standard Book Number 9780136102434 (alk. paper)
    020 ## - INTERNATIONAL STANDARD BOOK NUMBER
    International Standard Book Number 0136102433
    035 ## - SYSTEM CONTROL NUMBER
    System control number (OCoLC)457156108
    050 00 - LIBRARY OF CONGRESS CALL NUMBER
    Classification number HF5415
    Item number .K625 2011
    082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
    Classification number 658.8
    Edition number 22
    100 1# - MAIN ENTRY--PERSONAL NAME
    Personal name Armstrong, Gary
    Fuller form of name (Gary M.)
    245 10 - TITLE STATEMENT
    Title Marketing :
    Remainder of title an introduction /
    Statement of responsibility, etc. Gary Armstrong, Philip Kotler.
    250 ## - EDITION STATEMENT
    Edition statement 10th ed.
    260 ## - PUBLICATION, DISTRIBUTION, ETC.
    Place of publication, distribution, etc. Boston :
    Name of publisher, distributor, etc. Prentice Hall,
    Date of publication, distribution, etc. c2011.
    300 ## - PHYSICAL DESCRIPTION
    Extent xxviii, 541 p. :
    Other physical details ill. (chiefly col.) ;
    Dimensions 29 cm.
    504 ## - BIBLIOGRAPHY, ETC. NOTE
    Bibliography, etc. note Includes bibliographical references and index.
    596 ## -
    -- 1 2
    650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
    Topical term or geographic name entry element Marketing.
    700 1# - ADDED ENTRY--PERSONAL NAME
    Personal name Kotler, Philip.
    942 ## - ADDED ENTRY ELEMENTS (KOHA)
    Koha item type Books
    994 ## -
    -- Z0
    -- SUPMU
    Holdings
    Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Public note
              Female Library Female Library 04/18/2021   HF5415 .K625 2011 51952000095798 04/15/2021 1 04/15/2021 Books STACKS
              Main Library Main Library 04/18/2021   HF5415 .K625 2011 51952000121282 04/15/2021 1 04/15/2021 Books STACKS