The marketing dictionary for the 21st century / (Record no. 7067)

000 -LEADER
fixed length control field 01807cam a2200385Ma 4500
001 - CONTROL NUMBER
control field u12614
003 - CONTROL NUMBER IDENTIFIER
control field SA-PMU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210418124304.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160212s2016 flua e b 000 0 eng
040 ## - CATALOGING SOURCE
Original cataloging agency Nz
Language of cataloging eng
Transcribing agency NZLPP
Modifying agency OCLCO
-- OCLCF
-- CGP
-- OCLCQ
-- YDX
019 ## -
-- 961880758
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781628652574
Qualifying information (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1628652578
Qualifying information (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)946076299
Canceled/invalid control number (OCoLC)961880758
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .B59 2016
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
Edition number 23
029 0# - OTHER SYSTEM CONTROL NUMBER (OCLC)
OCLC library identifier NZ1
System control number 16306361
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Bly, Robert W.
245 14 - TITLE STATEMENT
Title The marketing dictionary for the 21st century /
Statement of responsibility, etc. Robert W. Bly.
246 3# - VARYING FORM OF TITLE
Title proper/short title Marketing dictionary for the twenty-first century
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Melbourne, Fla. :
Name of publisher, distributor, etc. Motivational Press, Inc.,
Date of publication, distribution, etc. ©2016.
300 ## - PHYSICAL DESCRIPTION
Extent 178 pages :
Other physical details illustrations ;
Dimensions 23 cm
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
520 ## - SUMMARY, ETC.
Summary, etc. Are you taking your response rates to the next level by using dominant resident emotion and the core buying complex? In the digital era, marketing is evolving with lightning speed, and the language of marketing is changing right along with it. Now, with the Marketing Dictionary for the 21st Century, you'll quickly bring your marketing vocabulary up to date, understand what colleagues and vendors are talking about, and show others that your marketing knowledge is on the cutting edge. You'll also learn important marketing concepts that can multiply your sales and profits as never before!
596 ## -
-- 1 2
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
Source of heading or term fast
Authority record control number or standard number (OCoLC)fst01010167
938 ## -
-- YBP Library Services
-- YANK
-- 14421866
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
994 ## -
-- Z0
-- SUPMU
948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN)
h (OCLC) NO HOLDINGS IN SUPMU - 8 OTHER HOLDINGS
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Public note
          Female Library Female Library 04/18/2021   HF5415 .B59 2016 51952000331254 04/15/2021 1 04/15/2021 Books STACKS
          Main Library Main Library 04/18/2021   HF5415 .B59 2016 51952000331261 04/15/2021 1 04/15/2021 Books STACKS