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    Marketing research / (Record no. 7079)

    000 -LEADER
    fixed length control field 00890cam a2200301Ma 4500
    001 - CONTROL NUMBER
    control field u4851
    003 - CONTROL NUMBER IDENTIFIER
    control field SA-PMU
    005 - DATE AND TIME OF LATEST TRANSACTION
    control field 20210418124305.0
    008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
    fixed length control field 090924s2010 njuac b 001 0 eng d
    040 ## - CATALOGING SOURCE
    Original cataloging agency EQO
    Transcribing agency EQO
    Modifying agency UKM
    -- YDXCP
    -- UKMGB
    020 ## - INTERNATIONAL STANDARD BOOK NUMBER
    International Standard Book Number 9780137135998 (pbk.)
    020 ## - INTERNATIONAL STANDARD BOOK NUMBER
    International Standard Book Number 0137135998 (pbk.)
    035 ## - SYSTEM CONTROL NUMBER
    System control number (OCoLC)439519266
    090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
    Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.2
    Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .B779 2010
    100 1# - MAIN ENTRY--PERSONAL NAME
    Personal name Burns, Alvin C.
    245 10 - TITLE STATEMENT
    Title Marketing research /
    Statement of responsibility, etc. Alvin C. Burns, Ronald F. Bush.
    250 ## - EDITION STATEMENT
    Edition statement 6th ed.
    260 ## - PUBLICATION, DISTRIBUTION, ETC.
    Place of publication, distribution, etc. Upper Saddle River, N.J. ;
    -- London :
    Name of publisher, distributor, etc. Prentice Hall,
    Date of publication, distribution, etc. c2010.
    300 ## - PHYSICAL DESCRIPTION
    Extent 695 p. :
    Other physical details ill., ports. ;
    Dimensions 26 cm.
    500 ## - GENERAL NOTE
    General note "Global edition."
    500 ## - GENERAL NOTE
    General note Previous ed.: 2006.
    504 ## - BIBLIOGRAPHY, ETC. NOTE
    Bibliography, etc. note Includes bibliographical references (p. 662-680) and index.
    596 ## -
    -- 1 2
    650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
    Topical term or geographic name entry element Marketing research.
    700 1# - ADDED ENTRY--PERSONAL NAME
    Personal name Bush, Ronald F.
    942 ## - ADDED ENTRY ELEMENTS (KOHA)
    Koha item type Books
    994 ## -
    -- Z0
    -- SUPMU
    Holdings
    Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Public note
              Female Library Female Library 04/18/2021   HF5415.2 .B779 2010 51952000092964 04/15/2021 1 04/15/2021 Books STACKS
              Main Library Main Library 04/18/2021   HF5415.2 .B779 2010 51952000120087 04/15/2021 1 04/15/2021 Books STACKS