Design is how it works : how the smartest companies turn products into icons / Jay Greene.
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TextPublisher: New York : Portfolio, 2010Description: 231 p. : ill. ; 24 cmISBN: 9781591843221; 1591843227Subject(s): Industrial design -- Case studies | New products -- Case studies | Industrial design coordination | Branding (Marketing)DDC classification: 658.5/752 LOC classification: TS171 | .G726 2010| Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode |
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Female Library | TS171 .G726 2010 (Browse shelf (Opens below)) | 1 | Available | STACKS | 51952000100164 | |
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Books
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Main Library | TS171 .G726 2010 (Browse shelf (Opens below)) | 1 | Available | STACKS | 51952000130642 |
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| TS160.J588 1994 Storage and supply of materials. | TS161 .A76 2008 Introduction to materials management / | TS171 .B89 2007 Sketching user experiences : getting the design right and the right design / | TS171 .G726 2010 Design is how it works : how the smartest companies turn products into icons / | TS171 .L44 2006 Materials for inspirational design / | TS171 .P56 2007 Drawing for designers / | TS171.4 .B46 2015 Design management : managing design strategy, process, and implementation / |
Includes bibliographical references and index.
Jay Greene shows how important it is to build a culture in which design is more than an after-the-fact concern, it's part of your company's DNA. Drawing on interviews with top executives, Greene illuminates the methods of companies that rely on design to stand out in their industry.--[book jacket]
Porsche -- Nike -- LEGO -- OXO -- REI -- Clif Bar -- Ace Hotels -- Virgin Atlantic -- The intersection of business and design.
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