Foundations of marketing / John Fahy and David Jobber.
Material type:
TextPublisher: Maidenhead ; Singapore : McGraw-Hill Education, ©2015Edition: 5th edDescription: xix, 358 pages : illustrations ; 27 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9780077167950; 0077167953Subject(s): Marketing | MarketingDDC classification: 658.8 LOC classification: HF5415 | .F34 2015
| Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode |
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Female Library | HF5415 .F34 2015 (Browse shelf (Opens below)) | 1 | Available | STACKS | 51952000198161 | |
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Main Library | HF5415 .F34 2015 (Browse shelf (Opens below)) | 1 | Available | STACKS | 51952000198178 |
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| HF5415 .D753 2006 Marketing management and strategy / | HF5415 .D92 2009 Business marketing : connecting strategy, relationships, and learning / | HF5415 .F27 2006 Juicing the orange : how to turn creativity into a powerful business advantage / | HF5415 .F34 2015 Foundations of marketing / | HF5415 .G56 2004 Global Marketing and Global Human Resources Management - Internationale Unternehmensführung | HF5415 .G675 2010 Marketing / | HF5415 .G675 2011 Marketing / |
Includes bibliographical references and index.
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