Includes bibliographical references and index.

Introduction: A.J.'s Exit 1 -- 1 Ask What Keeps You?: Do you know what they want? 7 -- 2 Buck It Stops Here: Who's in charge of keeping them? 20 -- 3 Careers Support Growth: Are you building their future or are you in the way? 27 -- 4 Dignity Show Respect: Do they know that you respect them? 37 -- 5 Enrich Energize the Job: Do your people have to leave to find growth and challenge? 46 -- 6 Family Get Friendly: Avoid making your employees choose between work and family life. 53 -- 7 Goals Expand Options: There are five career paths other than up 62 -- 8 Hire Fit Is It: Make a match or start from scratch 73 -- 9 Information Share It: Do you have it? Do you hoard it? 86 -- 10 Jerk Don't Be One: Are you one? 95 -- 11 Kicks Get Some: Are we having fun yet? 105 -- 12 Link Create Connections: If you build them, they will stay 113 -- 13 Mentor Be One: Are they learning from you? 123 -- 14 Numbers Run Them: Calculate the cost of loss 133 -- 15 Opportunities Mine Them: Will they find them inside or outside? 140 -- 16 Passion Encourage It: Help them find the work they love-without leaving 149 -- 17 Question Reconsider the Rules: Which will you keep: the rules or the people? 159 -- 18 Reward Provide Recognition: Which matters more: praise or pay? 169 -- 19 Space Give It: Are your people on a short leash? 183 -- 20 Truth Tell It: The truth hurts-or does it? 196 -- 21 Understand Listen Deeper: When you tune out, you lose out-and they move out 205 -- 22 Values Define and Align: What matters most? 215 -- 23 Wellness Sustain It: Are they sick or tired? 223 -- 24 X-Ers and Other Generations: Handle with Care, They are different. Can you keep them? 233 -- 25 Yield Power Down: Give it up to keep them 247 -- 26 Zenith Go for it: Test your Retention Engagement Index 255 -- Top Ten Pushbacks 263.

With replacement costs high and start-up time critical, employee retention is more valuable than ever. This best-selling guide provides 26 strategies to keep talented employees happy and productive. Citing research and experience with dozens of organizations, the authors present many examples of how today's companies have applied their retention strategies and increased their retention rates. The chapters are arranged alphabetically, from "Ask" to "Zenith." Each chapter includes a series of to-do lists, company examples, and an "alas" story drawn from the authors' personal experiences. This edition features new tips and to-do lists, new stories, and additional research from the media and from the authors' own extensive database. There are also three new appendices: a troubleshooting guide, a guide to saying "thank you" in the workplace, and a reading group guide.

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