The marketing / accounting interface / edited by Robin Roslender and Richard M.S. Wilson.

Contributor(s): Roslender, Robin, 1949- | Wilson, R. M. S. (Richard Malcolm Sano)Material type: TextTextSeries: Key issues in marketing management: Publisher: London ; New York : [Helensburgh, Scotland] : Routledge ; Westburn Publishers Ltd., 2016Copyright date: ©2012Description: x, 218 pages : illustrations ; 25 cmContent type: text | still image Media type: unmediated Carrier type: volumeISBN: 1138192880; 9781138192881Uniform titles: Journal of marketing management. Subject(s): Industrial management | Accounting -- Management | Marketing -- Management | Accounting -- Management | Industrial management | Marketing -- ManagementLOC classification: HD31 | .M315 2016
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Includes bibliographical references and index.

"This book is a reproduction of the Journal of marketing management, volume 24, issues 7-8"--Title page verso.

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