Marketing power plays : how the world's most ingenious marketers reach the top of their game.
Material type:
TextSeries: BusinessWeek books: Publisher: New York ; London : McGraw-Hill, 2007Description: ix, 178 p. : ill. ; 22 cmISBN: 9780071475587 (pbk.); 0071475583 (pbk.)Subject(s): Marketing | Marketing -- Case studiesDDC classification: 658.8 LOC classification: HF5415 | .M3172 2007Online resources: Contributor biographical information | Publisher description
| Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Library | HF5415 .M3172 2007 (Browse shelf (Opens below)) | 1 | In transit from Main Library to Female Library since 12/12/2023 | STACKS | 51952000118299 |
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| HF5415 .L817 2013 The prisoner and the penguin : and 75 modern marketing stories / | HF5415 .M26 2008 Basic marketing : a global-managerial approach / | HF5415 .M29474 2011 Marketing / | HF5415 .M3172 2007 Marketing power plays : how the world's most ingenious marketers reach the top of their game. | HF5415 .M378 2010 Essentials of marketing : a marketing strategy planning approach / | HF5415 .M37955 2014 MBA marketing / | HF5415 .M37955 2014 MBA marketing / |
Includes bibliographical references (p. 167-168) and index.
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