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    Basic marketing : a global-managerial approach / Joseph P. Cannon, William D. Perreault, Jr., E. Jerome McCarthy.

    By: Cannon, Joseph PContributor(s): Perreault, William D., Jr | McCarthy, Edmund Jerome, 1928-Material type: TextTextPublisher: Boston : McGraw-Hill/Irwin, c2008Edition: 16th edDescription: xxxvi, 790, [47] p. : col. ill., col. mapsISBN: 0071101101; 9780071101103; 0071277471 (pbk.); 9780071277471 (pbk.)Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .M26 2008
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    Item type Current library Call number Copy number Status Notes Date due Barcode
    Books Books Female Library
    		HF5415 .M26 2008 (Browse shelf (Opens below)) 1 Available STACKS 51952000183570

    Includes bibliographical references and index.

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