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    Services marketing : integrating customer focus across the firm / Alan Wilson ... [et al.].

    Contributor(s): Wilson, AlanMaterial type: TextTextPublisher: London : McGraw-Hill Education, . 2008Edition: 1st European edDescription: xxiii, 623 p. : ill. ; 26 cmISBN: 9780077107956 (pbk.); 0077107950 (pbk.)Subject(s): Service industries -- Marketing | Customer servicesDDC classification: 658.8 LOC classification: HD9980.5 | .S47 2008Online resources: Table of contents
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    Item type Current library Call number Copy number Status Notes Date due Barcode
    Books Books Female Library
    		HD9980.5 .S47 2008 (Browse shelf (Opens below)) 1 Available STACKS 51952000075790
    Books Books Main Library
    		HD9980.5 .S47 2008 (Browse shelf (Opens below)) 1 Available STACKS 51952000053576

    Includes bibliographical references and index.

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