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    Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer.

    By: Lehmann, Donald RContributor(s): Winer, Russell SMaterial type: TextTextPublisher: Boston : McGraw-Hill Irwin, c2008Edition: 7th edDescription: xii, 299 p. : ill. ; 24 cmISBN: 9780073529844 (alk. paper); 0073529842 (alk. paper); 9780071263634 (pbk.); 0071263632 (pbk.)Subject(s): Marketing -- United States -- ManagementDDC classification: 658.8/02 LOC classification: HF5415.13 | .L395 2008Online resources: Publisher description | Table of contents only
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    Item type Current library Call number Copy number Status Notes Date due Barcode
    Books Books Female Library
    		HF5415.13 .L395 2008 (Browse shelf (Opens below)) 1 Available STACKS 51952000084532
    Books Books Main Library
    		HF5415.13 .L395 2008 (Browse shelf (Opens below)) 1 Available STACKS 51952000064060

    Includes bibliographical references and index.

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