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    1.
    Basic marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, E. Jerome McCarthy.

    by Perreault, William D | Cannon, Joseph P., Ph. D | McCarthy, E. Jerome (Edmund Jerome).

    Edition: 18 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill/Irwin, 2011Availability: Items available for loan: Main LibraryCall number: HF5415.13 .M369 2011 (1), Female LibraryCall number: HF5415.13 .M369 2011 (1).

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    2.
    Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy.

    by Perreault, William D | Cannon, Joseph P., Ph. D | McCarthy, E. Jerome (Edmund Jerome).

    Edition: 12th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill/Irwin, c2010Availability: Items available for loan: Main LibraryCall number: HF5415 .M378 2010 (1), Female LibraryCall number: HF5415 .M378 2010 (1).

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