Marketing : an introduction / Gary Armstrong, Philip Kotler.
Material type:
TextPublisher: Boston : Prentice Hall, c2011Edition: 10th edDescription: xxviii, 541 p. : ill. (chiefly col.) ; 29 cmISBN: 9780136102434 (alk. paper); 0136102433Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .K625 2011
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Female Library | HF5415 .K625 2011 (Browse shelf (Opens below)) | 1 | Available | STACKS | 51952000095798 | |
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Main Library | HF5415 .K625 2011 (Browse shelf (Opens below)) | 1 | Available | STACKS | 51952000121282 |
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| HF5415 .H545 2016 Historical research in marketing management / | HF5415 .J49 2009 Foundations of marketing / | HF5415 .K452 2007 Marketing : the core / | HF5415 .K625 2011 Marketing : an introduction / | HF5415 .K6312 2008 Strategic marketing for nonprofit organizations / | HF5415 .K6314 2008 Principles of marketing / | HF5415 .K636 2010 Principles of marketing / |
Includes bibliographical references and index.
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