Services marketing : integrating customer focus across the firm / Alan Wilson ... [et al.].
Material type:
TextPublisher: London : McGraw-Hill Education, . 2008Edition: 1st European edDescription: xxiii, 623 p. : ill. ; 26 cmISBN: 9780077107956 (pbk.); 0077107950 (pbk.)Subject(s): Service industries -- Marketing | Customer servicesDDC classification: 658.8 LOC classification: HD9980.5 | .S47 2008Online resources: Table of contents
| Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode |
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Female Library | HD9980.5 .S47 2008 (Browse shelf (Opens below)) | 1 | Available | STACKS | 51952000075790 | |
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Main Library | HD9980.5 .S47 2008 (Browse shelf (Opens below)) | 1 | Available | STACKS | 51952000053576 |
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| HD9980.5 .F549 2008 Service management : operations, strategy, information technology / | HD9980.5 .J647 2008 Service operations management : improving service delivery / | HD9980.5 .J647 2012 Service operations management : improving service delivery / | HD9980.5 .S47 2008 Services marketing : integrating customer focus across the firm / | HD9980.5 .Z45 2009 Services marketing : integrating customer focus across the firm / | HD9999 .M78 E94 2007 Catalyst code : the strategies behind the world's most dynamic companies / | HD9999 .S4445 P76 2004 Profile of the international fluid sealing industry : market prospects to 2008. |
Includes bibliographical references and index.
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