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    Marketing : principles and perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge.

    By: Bearden, William O, 1945-Contributor(s): Ingram, Thomas N | LaForge, Raymond WMaterial type: TextTextPublisher: Boston, Mass. : McGraw-Hill/Irwin, 2007Edition: 5th edDescription: xxxvi, 588 p. ; ill. ; 28 cmISBN: 0073101206 (alk. paper); 9780073101200 (alk. paper); 007322569X (text w/Web access code); 9780073225692 (text w/Web access code); 0071105859 (pbk.); 9780071105859 (pbk.)Subject(s): Marketing -- United StatesDDC classification: 658.8 LOC classification: HF5415.1 | .B4155 2007
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    Item type Current library Call number Copy number Status Notes Date due Barcode
    Books Books Female Library
    		HF5415.1 .B4155 2007 (Browse shelf (Opens below)) 1 Available STACKS 51952000087922
    Books Books Main Library
    		HF5415.1 .B4155 2007 (Browse shelf (Opens below)) 1 Available STACKS 51952000067733

    Includes bibliographical references and index.

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