Learning Resource Center catalog › Results of search for 'su:"Brand name products."'

1.

The 31 practices : release the power of your organization's VALUES every day / Alan Williams & Alison Whybrow.

by Williams, Alan, active 2013 [author.] | Whybrow, Alison, 1968- [author.].

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: London ; New York : LID Publishing Ltd, [2013]Copyright date: ©2013Other title: Thirty-one practices.Availability: Items available for loan: Main LibraryCall number: HF5549.5.M63 .W55 2013 (1), Female LibraryCall number: HF5549.5.M63 .W55 2013 (1).

2.

Brand protection in the online world : a comprehensive guide / David N. Barnett.

by Barnett, David N [author.].

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: London, United Kingdom ; New York : KoganPage, 2017Availability: Items available for loan: Main LibraryCall number: HD69.B7 .B355 2017 (1), Female LibraryCall number: HD69.B7 .B355 2017 (1).

3.

Branded customer service : the new competitive edge / Janelle Barlow and Paul Stewart.

by Barlow, Janelle, 1943- | Stewart, Paul, 1966-.

Edition: 1st ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: San Francisco, CA : Berrett-Koehler, c2004Online access: Publisher description | Contributor biographical information Availability: No items available : In transit (1).

4.

Branding : a very short introduction / Robert Jones.

by Jones, Robert, 1957 August 31- [author.].

Edition: First edition.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Oxford, United Kingdom ; New York, NY : Oxford University Press, 2017Copyright date: ©2017Availability: Items available for loan: Main LibraryCall number: HD69.B7 .J66 2017 (1), Female LibraryCall number: HD69.B7 .J66 2017 (1).

5.

Customer experience branding : driving engagement through surprise and innovation / Thomas Gad.

by Gad, Thomas [author.].

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Philapelphia, PA : Kogan Page Ltd, 2016Copyright date: ©2016Availability: Items available for loan: Main LibraryCall number: HF5415.1255 .G33 2016 (1), Female LibraryCall number: HF5415.1255 .G33 2016 (1).

6.

Hello, my name is awesome : how to create brand names that stick / Alexandra Watkins.

by Watkins, Alexandra.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: San Francisco : Berrett-Koehler Publishers, [2014]Availability: Items available for loan: Main LibraryCall number: HF5415.1255 .W38 2014 (1), Female LibraryCall number: HF5415.1255 .W38 2014 (1).

7.

How brands grow. Part 2, Including emerging markets, services and durables, new brands and luxury brands / Jenni Romaniuk, Byron Sharp.

by Romaniuk, Jenni [author.] | Sharp, Byron [author.].

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: South Melbourne, Victoria : Oxford University Press, 2016Other title: How brands grow..Availability: Items available for loan: Main LibraryCall number: HF5415.1255 .R574 2016 (1), Female LibraryCall number: HF5415.1255 .R574 2016 (1).

8.

The new strategic brand management : advanced insights and strategic thinking / Jean-Noël Kapferer.

by Kapferer, Jean-Noël.

Edition: 5th ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: London ; Philadelphia : Kogan Page, 2015Online access: Dawsonera Availability: Items available for loan: Main LibraryCall number: HD69.B7 .K37 2012 (1), Female LibraryCall number: HD69.B7 .K37 2012 (1).

9.

Private label strategy : how to meet the store brand challenge / Nirmalya Kumar, Jan-Benedict E.M. Steenkamp.

by Kumar, Nirmalya | Steenkamp, Jan-Benedict E. M.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Harvard Business School Press, c2007Online access: Table of contents only | Contributor biographical information | Publisher description Availability: Items available for loan: Female LibraryCall number: HD69 .B7 K855 2007 (1).

10.

Rethinking prestige branding : secrets of the Ueber-Brands / Wolfgang Schaefer and J.P. Kuehlwein.

by Schaefer, Wolfgang | Kuehlwein, J. P.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: London ; Philadelphia : Kogan Page, 2015Availability: Items available for loan: Main LibraryCall number: HF5415.1255 .S392 2015 (1), Female LibraryCall number: HF5415.1255 .S392 2015 (1).

11.

Rising tide : lessons from 165 years of brand building at Procter & Gamble / Davis Dyer, Frederick Dalzell, Rowena Olegario.

by Dyer, Davis | Dalzell, Frederick | Olegario, Rowena.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Harvard Business School Press, c2004Online access: Table of contents Availability: Items available for loan: Main LibraryCall number: HD9999 .S74 P738 2004 (1).

12.

Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller.

by Keller, Kevin Lane, 1956-.

Edition: 3rd ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2008Availability: Items available for loan: Main LibraryCall number: HD69 .B7 K45 2008 (1), Female LibraryCall number: HD69 .B7 K45 2008 (1).

13.

Strategic brand management : a European perspective / Kevin Lane Keller, Tony Aperia, Mats Georgson.

by Keller, Kevin Lane, 1956- | Apéria, Tony | Georgson, Mats.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Harlow, England ; New York : Prentice Hall Financial Times, 2008Availability: Items available for loan: Main LibraryCall number: HD69 .B7 K449 2008 (1), Female LibraryCall number: HD69 .B7 K449 2008 (1).

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Your search returned 13 results.